NETWORK WITH MUSIC PROFESSIONALS
1. Copyright all your music with the
Library of Congress and then register it
with ASCAP or BMI. (www.copyright.gov,
2. Take all your music and record it on
CD. Tapes are fast becoming obsolete in
3. Convert your music from CD to
MP3 files and register on as many MP3
sites as you can find.
4. Invest in some CD burning software
(Adaptec EZ CD Creator and CD EX) and
a CD burner for your computer and if you
don't have a computer invest in one of
5. Make a "greatest hits" type of demo
showcasing a variety of your work, putting
your strongest songs first on the CD.
6. Make sure to put your contact information
(phone, website, e-mail, address)
on EVERYTHING you do.
7. Create a press kit (a musical resume),
mentioning all past musical experience.
Add any clippings of articles etc
that have been written about you or your
music and get a nice photo of
yourself/your band taken and a copy of
your latest CD. Make it professional, creative
and colorful. This is a must-have
tool to get gigs, radio play and record
deals. You are asking people to hire you
and since there is tons of competition out
there you want to make the best impression
8. The Internet is an incredible marketing
tool. Create an easy-to-load informative
Web site with music and band
pictures and then make sure to put the
URL on everything you can think of.
There are also tons of free Internet sites,
including the RMC Web site, to put up information
and promote your music. Use
as many of them as possible.
9. Make an e-mail list form to have at
shows for people to sign up to know
where you will be playing in the future.
10. Make up schedules/flyers to hand
out at shows letting people know where
you are going to be playing next and also
list major events that you have performed
at in the past--this looks impressive
to your audience and acts as another
form of musical resume which also can be
included in your press kit. Make sure all
contact information is clearly visible on
11. Get your fans to work for you--
handing out schedules or flyers at shows,
putting up posters, selling CD's and helping
you promote the band. Recruit a fan
or family member who is passionate
about what you do to help "sell" you or
your band to the rest of the world!
12. Run (or surf) to the nearest bookstore
and buy the following: Musician's
Atlas (www.musiciansatlas.com), The Musician's
Guide to Touring and Promotion
(www.musiciansguide.com), and All You
Need to Know About the Music Business
by Donald Passman.
13. Go to the National Association for
Campus Activities Web site
(www.naca.org) and locate a NACA booking
agent in your area. They are your
ticket to the playing the college circuit--
this is where the money is!
14. Get your music and press kits to
radio stations and newspapers and flyers/
posters to the venues you are going
to play well in advance of any scheduled
performances you have booked.
15. Network and swap gigs with other
musicians--a very good way to increase
your fan base.
Remember one thing above all else:
you can be the greatest band in the world
but if nobody knows who you are, you
will be playing for your family and friends
for the rest of your life. The music industry
is a business and you have to market